30 LinkedIn post ideas for founders who don't know what to write

Why founders run out of ideas

Most founders aren't short on material. They're filtering too hard: “nobody cares about this.” The posts that do well are usually the small, specific things you'd mention to a friend over coffee. Below are 30 starting points. Each one is a prompt, not a template, so the post ends up being about your company.

Building the product (1–8)

1. The feature you cut, and why. What did you give up?

2. The bug that taught you something about your users.

3. A before/after screenshot of one screen, and what changed your mind.

4. The tool in your stack you'd pick again, and the one you wouldn't.

5. What shipped this week, in three plain sentences. See the launch post guide.

6. The thing you built that nobody used.

7. A decision you made with incomplete data. How did it turn out?

8. The question you ask before adding any new feature.

Customers (9–16)

9. A customer's exact words (with permission) and what you did about them.

10. Why a customer churned. Be honest; people respect this.

11. The first customer: how you found them, what they paid.

12. A support ticket that changed the roadmap.

13. The use case you didn't design for.

14. What your best customers have in common.

15. The objection you hear most on sales calls and how you answer it.

16. A pricing change and what happened after.

Team and hiring (17–22)

17. The honest version of a role you're hiring for. The hiring post templates help here.

18. Something a teammate did that you want to credit publicly.

19. A meeting you killed.

20. How you onboard a new hire in their first week.

21. A disagreement on the team and how it got resolved.

22. What you look for in an interview that isn't on the résumé.

Lessons and opinions (23–30)

23. Something you believed a year ago that you no longer do.

24. A metric you stopped tracking.

25. Advice you ignored, and whether that was right.

26. An unpopular opinion about your industry, with one piece of evidence.

27. The most expensive mistake so far, in dollars or time.

28. What you'd tell yourself on day one.

29. A book, post, or person that changed how you work, and the one idea you took from it.

30. A month-in-review: one win, one miss, one thing you're trying next.

Turning an idea into a post

Pick one idea and write three facts about it from memory: a number, a date, a quote. Then write the post around those facts, and write the hook last. What to include — and what would make that post fake — is in honest post ideas for founders. If you want a first draft in your own voice, paste a few past posts into Quillpost's free generator and give it the idea. Then edit it with the 5-minute edit pass.

How many of these should you post?

Two to three a week is plenty for most founders, and consistency matters more than volume. The posting frequency guide covers this in detail.